Industry partnerships

I work with organizations to put research into practice, through programs for senior executives and long-running research partnerships.

Executive education

Product, Service, and Business Model Innovation

Innovation is at the heart of progress, and it is essential for for-profit, non-profit, and governmental organizations to stay current and move forward in rapidly changing business ecosystems to address rapidly expanding societal challenges. The program breaks down the phases of generating successful innovation solutions, from idea generation to development to testing, by harnessing in-house and outside resources. It helps participants understand how to establish an appropriately agile innovation ecosystem to generate desirable, feasible, and viable innovation.

Discuss a program

Recently delivered
April 2025: a five-day program on new product development for senior executives of the DGA in Saudi Arabia, with more than 20 participants.
Upcoming
A two-hour masterclass in partnership with CFMT, planned for March 2027.
Topics
Idea generation, stage-gate, agile development, testing, product portfolio management, sources of innovation, service innovation and business model innovation. The masterclass covers a selection of these topics.

Industry projects

Much of my research starts from a collaboration with an organization and its data. These are sample partners, and each has led to research and practical tools.

vRad (Virtual Radiologic)

2011–2014

vRad was then the world’s largest teleradiology provider. We developed business analytics tools to improve demand forecasting and radiologist scheduling, which led to measurable operational improvements. The work was published in Interfaces: Business Analytics Assists Transitioning Traditional Medicine to Telemedicine at Virtual Radiologic.

A hotel group in Europe

2022–present

I lead a research partnership with a hotel group in Europe, analyzing rich booking data to address strategic questions on loyalty programs, pricing and channel management. It has produced several projects combining theoretical modeling with empirical analysis, including a study of loyalty programs as delivery channel innovations.

Antalya Teaching and Research Hospital

2023–present

I co-lead a project with physicians, academics and students to improve treatment planning for beta thalassemia major, a complex genetic disorder that requires lifelong care. We built an algorithmic decision-support tool that helps physicians determine the optimal treatment frequency and dosage. It runs on a web platform and is being piloted by the hospital’s hematologists.

Discuss a collaboration